Watercress Wonders: Unraveling B&W’s Green Legacy with Todd Gosule

Dive into another enriching episode of The Fresh CrEd Podcast with your hosts, Craig Slate and Ed Bertaud. This time, we're excited to bring you a captivating discussion with Todd Gosule, the mastermind behind B&W Quality Growers. As a company with an astonishing history dating back to 1870, B&W Quality Growers stands as a beacon of innovation and sustainability in the world of greens.

Join us as Todd delves into the storied history of B&W, highlighting their pioneering ventures from growing watercress to embracing other nutrient-packed greens like arugula and spinach. With operations spanning across 8 states, Todd gives us an inside look into how B&W ensures a year-round supply of their top-tier products.

As we chew on the intriguing fact that watercress is the most nutrient-dense green out there, Todd enlightens us with its myriad of health benefits. Memories are shared as Craig and Ed recall their early encounters with Todd in their produce careers, painting a vivid picture of the journey they've all shared. Throughout the episode, while our hosts attempt to bring in their signature quirky twists, Todd keeps us rooted with rich insights about B&W's customer-focused strategies and why chefs can't get enough of their products.

Tap into this delightful blend of history, humor, and horticulture! If you've ever been curious about the intricacies of the produce industry or just love a good story about family, dedication, and greens – this episode is a must-listen.


As we wrap up our time at the IFPA Foodservice Conference, we can't help but feel grateful. A big shoutout to Gill's Onions, Limoneira, B&W, Fulltilt Marketing, SunFed, IFCO, and the International Fresh Produce Association for being such fantastic partners. And hey, Chakravision Media, thanks for capturing all the great moments. It's teamwork like this that makes everything click. 

Do you have a favorite B&W product? Share with us in the comments! And if this conversation spiced up your playlist, hit that like button and subscribe for more fresh content. #WatercressWonder #FreshCrEdPodcast